Clear as Mud.

Do I need a passport?

Updated 01/04/2026

This Privacy Policy describes how www.clearasmud.net (‘us’, ‘we’, or ‘our’) collects, safeguards, uses, and discloses your personal information when you visit the site or make a purchase from the site.

We are committed to your privacy and will comply with applicable privacy laws, including the Privacy Act 2020. We will also comply with the European Union’s General Data Protection Regulation to the extent it applies (e.g., if an individual living in the European Union utilises our services).

By using our services you agree to the collection and use of information in accordance with this policy.

Our Terms and Conditions govern how we operate Clear As Mud and together with this Privacy Policy constitute your agreement with us.

Information collection and use

We collect information to provide and improve our services.

Types of data collected

Personal Data

While using our services, we or our trusted third parties may ask you to provide personally identifiable information that can be used to contact or identify you. Personally identifiable data may include, but is not limited to:

  • Email address
  • First and last name
  • Phone number
  • Address
  • Cookies and usage data
  • Feedback on services provided
  • Payment information when you purchase a service, collected via the third party, Stripe. Review Stripe’s privacy policy here: https://stripe.com/nz/privacy.
  • Survey responses, collected via the third party Fillout Forms. View their privacy policy here: https://www.fillout.com/privacy

Where personal information is held on our behalf, for example information stored in the cloud in secure databases on our behalf by third parties based overseas, the use of these services, and the transfer of information overseas (if applicable) will not relieve us of our obligations under the Privacy Act and this Privacy Policy.

Usage Data

When you visit the site, we collect information about your device and your interaction with the site. We automatically collect analytics information when you use our Services, even if you have not created an account or logged in. Analytics information is generally anonymised, but may include the device you’re using, the applications you use, your operating system, your IP address, and your geo-demographic information. We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here:  https://www.google.com/intl/en/policies/privacy/. 

Tracking via cookies and similar technologies. 

We use cookies and similar tracking technologies to track activity across our services, hold certain information, maintain security, and serve you with advertisements that may be relevant to you and your interests.

Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies such as beacons, tags and scripts may be used to collect and track information to improve and analyse our services.

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners.

Do Not Track
Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

You can instruct your browser to refuse all cookies or indicate when a cookie is being sent. However, if you do not allow cookies you may not be able to use all parts of the services we provide.

Advertisements

We use the services of Google AdSense to show advertisements. Google Adsense may employ a variety of technologies on this website, including tools to serve content, display advertisements and enable advertising to visitors, which may utilise first and third-party cookies. The following information may be collected, and stored in a cookie when serving personalised ads:

  • IP address
  • Operating system type and system
  • Device type
  • Language preferences
  • Web browser type

Use of Data

We use collected data for the following purposes:

  • to provide and maintain our service;
  • to notify you about changes to our service;
  • to allow you to participate in interactive features of our service when you choose to do so;
  • to provide customer support;
  • to gather analysis or valuable information so that we can improve our service;
  • to monitor the usage of our service;
  • to detect, prevent and address technical issues;
  • to fulfil any other purpose for which you provide it;
  • to carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection;
  • to provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information;
  • in any other way we may describe when you provide the information;
  • for any other purpose with your consent.

Retention of Data

We retain your Personal Data only as long as necessary to deliver the services we provide and to comply with our own legal obligations. We retain Usage Data for internal analysis purposes.

Disclosure of Data

Under certain circumstances, we may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities. In other cases, we may disclose your information to:

  • our subsidiaries and affiliates;
  • contractors, service providers, and other third parties we use to support our business;
  • fulfill the purpose for which you provide it;
  • include your company’s logo on our website;
  • to fulfill any other purpose disclosed by us when you provide the information;
  • protect the rights, property, or safety of the Company, our customers, or others.

Security of Data

We will take all steps possible to ensure your data is treated securely at all times and in line with all relevant Privacy legislation. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Your data protection rights under General Data Protection Regulation (GDPR)
If you are a resident of the European Union (EU) and European Economic Area (EEA), you have certain data protection rights, covered by GDPR.

We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please email us at hello@clearasmud.net.

In certain circumstances, you have the following data protection rights:

  • the right to access, update or to delete the information we have on you;
  • the right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete;
  • the right to object. You have the right to object to our processing of your Personal Data;
  • the right of restriction. You have the right to request that we restrict the processing of your personal information;
  • the right to data portability. You have the right to be provided with a copy of your Personal Data in a structured, machine-readable and commonly used format;
  • the right to withdraw consent. You also have the right to withdraw your consent at any time where we rely on your consent to process your personal information;

Please note that we may ask you to verify your identity before responding to such requests. Please note, we may not able to provide our services without some necessary data.

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).

Your Data Protection Rights under the California Privacy Protection Act (CalOPPA)
CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require a person or company in the United States (and conceivable the world) that operates websites collecting personally identifiable information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals with whom it is being shared, and to comply with this policy.

According to CalOPPA we agree to the following:

  • users can visit our site anonymously;
  • our Privacy Policy link includes the word “Privacy”, and can easily be found on the home page of our website;
  • users will be notified of any privacy policy changes on our Privacy Policy Page;
  • users are able to change their personal information by emailing us at hello@clearasmud.net.

Your Data Protection Rights under the California Privacy Protection Act (CalOPPA)

If you are a California resident, you are entitled to learn what data we collect about you, ask to delete your data and not to sell (share) it. To exercise your data protection rights, you can make certain requests and ask us:

  1. What personal information we have about you. If you make this request, we will return to you:
  • The categories of personal information we have collected about you.
  • The categories of sources from which we collect your personal information.
  • The business or commercial purpose for collecting or selling your personal information.
  • The categories of third parties with whom we share personal information.
  • The specific pieces of personal information we have collected about you.
  • A list of categories of personal information that we have sold, along with the category of any other company we sold it to. If we have not sold your personal information, we will inform you of that fact.
  • A list of categories of personal information that we have disclosed for a business purpose, along with the category of any other company we shared it with.

Please note, you are entitled to ask us to provide you with this information up to two times in a rolling twelve-month period. When you make this request, the information provided may be limited to the personal information we collected about you in the previous 12 months.

2. To delete your personal information. If you make this request, we will delete the personal information we hold about you as of the date of your request from our records and direct any service providers to do the same. In some cases, deletion may be accomplished through de-identification of the information. If you choose to delete your personal information, you may not be able to use certain functions that require your personal information to operate.

3. To stop selling your personal information. We don’t sell or rent your personal information to any third parties for any purpose. We do not sell your personal information for monetary consideration. However, under some circumstances, a transfer of personal information to a third party, or within our family of companies, without monetary consideration may be considered a “sale” under California law. You are the only owner of your Personal Data and can request disclosure or deletion at any time.

If you submit a request to stop selling your personal information, we will stop making such transfers.

Please note, if you ask us to delete or stop selling your data, it may impact your experience with us, and you may not be able to participate in certain programs or membership services which require the usage of your personal information to function. But in no circumstances, we will discriminate against you for exercising your rights.

To exercise your California data protection rights described above, please send your request(s) by email: hello@clearasmud.net.

Your data protection rights, described above, are covered by the CCPA, short for the California Consumer Privacy Act. To find out more, visit the official California Legislative Information website. The CCPA took effect on 01/01/2020.

Links to other sites

Our services may contain links to other sites that are not operated by us. If you click a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.